Do you ever look at the clock at the end of the day and wonder, “Where in the heck did the day go? I haven’t accomplished a thing!”
Your clock isn’t broken. You are a victim of time suckers. Those things that eat up your day without you even realizing it.
I love reading time management tips. While they don’t make us any more productive just by reading them, it feels like you’re getting a one up on your day. And as a business owner, you can use all the help you can get, right?
Here are 10 of my favorite time management hacks that will make your day more productive.
1. It’s normal to have times when you’re more productive than others. If you can work for 12 hours straight one day, and only an hour the next, that’s okay. The great thing about being the boss is that you get to set the parameters on your time.
2. “Would you do this if you charged $500 per hour?” This is a great question to ask yourself as you do less productive things throughout your day. Your time is valuable, so treat it as such.
3. Multi-tasking feels productive, but it kills your focus. You’ll work longer and accomplish less.
4. Set a routine to get in the zone. Even if you don’t work the same hours every day, you’ll be more productive if you have a ritual or two to set the tone for work. Get a cup of tea, put on some classical music, or upgrade from your pajamas to feel ready to work.
5. Start with what works best for you. For some people, starting with quick, easy tasks sets the tone for productivity. For others, it’s best to tackle your hardest work first. Find what works and do it every day.
6. Separate the mindless tasks you need to get done from the ones that require strategic thinking. Do the latter when your mind is at its freshest, and reserve the mindless ones for when you’re lacking in ability to concentrate.
7. Plan important meetings or sessions with clients for the morning if possible. Otherwise, you won’t be as productive leading up to the meeting and your day will be wasted.
8. Break difficult projects into small, bite-sized pieces. You can always do two minutes of work towards a big goal, even if you can’t make yourself sit down and focus on the goal itself.
9.Set deadlines for everything, even if it really doesn’t matter. Otherwise, tasks will drag on endlessly as new projects distract you.
10. If something can be done 80% as well by someone else as by you, delegate it.
Feeling more productive already? Well let me ask you this…
How much time do you spend on Facebook?
If you’re like a lot of entrepreneurs, it sucks up 2 to 5 hours out of each and every week. That’s a lot of time you could be devoting to getting more clients, growing your business, or just taking time off and relaxing with your family.
That said, Facebook is a necessity for most small businesses. Especially if you’re running ads or groups, you need to spend time there regularly.
So here are my seven best tips for saving time on Facebook.
1. Spend your time actively – Passively scrolling through your news feed is not going to help your business. Check your notifications first, then read through new messages in groups, check on any ad campaigns you have running, and then if you still have a minute or two of free time, look at your news feed.
2. Schedule your posts – Did you notice how posting wasn’t included in #1, the ways to actively spend your time while on Facebook? That’s because I recommend not posting while on Facebook at all. Schedule posts in advance using Buffer or Hootsuite and share what you post to Google+ and Twitter while you’re at it. You’ll save time and be more intentional about what you post.
3. Stockpile content – When you’re scheduling posts, save evergreen content in a file that you can easily access to reshare down the road. Pick a spot like Google Drive that you can access from anywhere in case you take photos or inspiration strikes while you’re on the go.
4. Do more of what works – Analyze your followers’ reactions to what you post using your scheduling tool, Facebook itself, or free tools offered by Simply Measured. Take note of trends and do more of what works and less of what doesn’t.
5. Let your content work for you – Devote some of your time to creating content that has a better shot at going viral. You’ll know what kinds of posts do well based on your analytics (hint: posts that have high engagement numbers are your best bets). Anytime your followers share your posts, you’re increasing your visibility.
6. Use Saved Audiences for ads – Ads Manager and Power Editor both give you the ability to save custom audience profiles that you’ve used for ads. Save the audiences that work well to prevent hunting and choosing criteria each time you run a campaign.
7. Outsource your Facebook management – These days, VAs are doing much more than just scheduling posts on Facebook for you (although that will save you around four hours a month)! VAs who specialize in social media will manage your groups, run your ad campaigns, and handle customer service and engagement for you.
Use as many of these tips as you can and watch your time fly right back to you!
Tracey Osborne is known as The Entrepreneur’s Secret Weapon.
As an accomplished Virtual Assistant of almost a decade, Tracey specializes in all things strategic: Online Business Management, launches, funnels and telesummits. By removing the stress of daily operations, Tracey allows her clients the focus and freedom to do whatever it is that they do best…thus resulting in heightened profit and growth.
Using her decade’s worth of experience, Tracey teaches women how to build a lucrative business as a virtual professional.
Learn more at www.tracey-osborne.com and claim your free gift!